ABSTRACT
Social media users share a variety of information and experiences and create Electronic Word of Mouth (eWOM) in the form of positive or negative opinions to communicate with others. In the context of the COVID-19 outbreak, eWOM has been an effective tool for knowledge sharing and decision making. This research aims to reveal what factors of eWOM can influence travelers' trust in their decision-making to travel during the COVID-19 outbreak. In addition, we aim to find the relationships between trust in eWOM and perceived risk, and perceived risk and the decision to travel. These relationships are investigated based on online customers' reviews in TripAdvisor's COVID-19 forums. We use a two-stage data analysis which includes cluster analysis and structural equation modeling. In the first stage, a questionnaire survey was designed and the data was collected from 1546 respondents by referring to the COVID-19 forums on TripAdvisor. Specifically, we use k-means to segment the users' data into different groups. In the second stage, Structural Equation Modeling (SEM) was performed to inspect the relations between the variables in the hypothesized research model using a subsample of 679 respondents. The results of the first stage of the analysis showed that three segments could be discovered from the collected data for trust based on eWOM source and eWOM message attributes. These segments clearly showed that there are significant relationships between trust and perceived risk, and between perceived risk and the decision to travel. The results in all segments showed that users with a low level of trust have a high level of perceived risk and a low level of intention to travel during the COVID-19 outbreak. In addition, it was found that users with a high level of e-trust have a low level of perceived risk and a high level of intention to travel. These results were confirmed in all segments and these relationships were confirmed by SEM. The results of SEM revealed that visual and external information moderated the relationship between eWOM length and trust, and experience moderated the relationship between trust and perceived risk. For the moderating role of gender, it was found that the perceived risk has a higher impact on the decision to travel in the female sample.
ABSTRACT
COVID-19 crisis has placed medical systems over the world under unprecedented and growing pressure. Medical imaging processing can help in the diagnosis, treatment, and early detection of diseases. It has been considered as one of the modern technologies applied to fight against the COVID-19 crisis. Although several artificial intelligence, machine learning, and deep learning techniques have been deployed in medical image processing in the context of COVID-19 disease, there is a lack of research considering systematic literature review and categorization of published studies in this field. A systematic review locates, assesses, and interprets research outcomes to address a predetermined research goal to present evidence-based practical and theoretical insights. The main goal of this study is to present a literature review of the deployed methods of medical image processing in the context of the COVID-19 crisis. With this in mind, the studies available in reliable databases were retrieved, studied, evaluated, and synthesized. Based on the in-depth review of literature, this study structured a conceptual map that outlined three multi-layered folds: data gathering and description, main steps of image processing, and evaluation metrics. The main research themes were elaborated in each fold, allowing the authors to recommend upcoming research paths for scholars. The outcomes of this review highlighted that several methods have been adopted to classify the images related to the diagnosis and detection of COVID-19. The adopted methods have presented promising outcomes in terms of accuracy, cost, and detection speed.